About EasyAsset Group

EasyAsset is an Australian technology and finance company building a connected ecosystem around one of the biggest investments businesses make: their assets.

We make it easier for organisations of all sizes to find, finance, insure and ultimately manage the assets they need to grow - while helping the suppliers behind those assets reach more customers and generate more revenue.

Proudly AI-first

We're building EasyAsset as an AI-first company.

That doesn't just mean putting AI into every solution we provide. It also means embracing AI across how we work - from developing products and serving customers to analysing information, making decisions and solving problems.

It allows a small, ambitious team to move faster, experiment more and build things that once required organisations many times our size. We believe that's a real advantage for EasyAsset and our customers.

One ecosystem around the asset

Major asset purchases are still surprisingly fragmented. Finding the right product or solution, comparing suppliers, arranging finance, getting insurance and managing the asset can involve completely different companies and processes.

We want to connect that journey.

For buyers: We're making it easier to find, finance, insure and, over time, manage their business assets in one connected ecosystem.

For suppliers: We help generate more opportunities and revenue through our marketplaces, marketing solutions and finance partnerships - helping them reach more buyers and making it easier for their customers to purchase.

Today, EasyAsset brings together marketplaces, marketing solutions and business finance, with insurance becoming part of the ecosystem. Over time, we plan to extend further into asset tracking, management and other services that make buying and owning business assets easier.

More than 20 years in the making

Our story began more than two decades ago, helping Australian businesses find products, compare quotes and connect with suppliers through our B2B marketplaces.

EasyAsset is the next evolution of that experience - bringing marketplaces, finance and complementary services together under one brand, with a much bigger ambition for what we can build.

A team built to grow

We want talented people to do the best work of their careers at EasyAsset.

Our team is encouraged to take ownership, keep learning, challenge assumptions and go Beyond the Brief. We support that with coaching, regular feedback and Impact Snapshots that recognise great work and help people develop and progress.

We're ambitious about performance, but equally serious about building a place where people enjoy working together, celebrate wins and genuinely want each other to succeed.

We're building a smarter, more connected way for businesses to buy and manage the assets that power their growth - and for the suppliers behind them to grow alongside them.